The Local Pilot is a Sport England funded programme that invests in a behaviour change approach in a place to enable sustainable change and gain valuable learnings that can be shared across the country. From July 2018, Rochdale utilised research and insight to create their initial 12-month plan, starting from April 2019; this can be viewed here.
Rochdale’s local pilot is working with the community in Milkstone and Deeplish and is focused on five key population groups: Children and young people aged 5-18 in out-of-school settings; People aged 40-60 with, or at risk of, long term conditions, residents who are socially isolated, residents whose physical and mental health has been impacted by Covid and; People out of work, and people in work but at risk of becoming workless.
The pilot work in Rochdale is being supported by multiple partners in the borough including, Rochdale Borough Council (Environmental Management, Work and Skills, Public health, Highways), leisure provider Your Trust, the VCSE organisation Action Together, Living Well and NHS Link workers.
Working with residents, the local pilot team in Rochdale were able to identify Stoneyfield Park as a community asset in Milkstone and Deeplish that was not being used to its full potential due to issues with drainage and lack of facilities. The pilot team quickly identified that the residents were wary of engaging due to repeated previous engagement in which they felt their voices not truly heard and had resulted in little action.
With residents help, the pilot team helped to establish a local influencers group made up of residents, community leaders, elected members and members of Rochdale Borough Council. The drainage of the park was completed in June 2021 and after securing investment from Townships, a co-design event was held with over 100 residents in attendance in August 2021.
To add yourself as a Rochdale Moving partner or find more information about the local pilot in Rochdale contact: [email protected]